Seth Godin: Upside vs. downside. If he keeps doing these posts, I might actually Permission Marketing (currently on my shelf)

Here’s a rule that’s so inevitable that it’s almost a law: As an organization grows and succeeds, it sows the seeds of its own demise by getting boring. With more to lose and more people to lose it, meetings and policies become more about avoiding risk than providing joy.

Posted via web from Elliot Betancourt’s Posterous

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